<p>In this episode, I share my return to the CEO role in early 2024 and our subsequent moves to refocus and rebuild the brand. I discuss the challenges faced, including the decision to let go of certain staff and product lines, and the importance of maintaining a winning culture. </p><p><br></p><p>This chapter captures our move back to Texas, the building of a new HQ, and the successful launch of new products, all leading up to the present day in August 2025.</p><p><br></p><p>CHAPTERS:</p><p>00:00 Introduction</p><p>01:04 The Return to Leadership</p><p>04:50 Chapter Eight: Moving Back to Texas</p><p>07:47 Office Reorganization and Fresh Start</p><p>15:55 Lessons from Endurance Training</p><p>20:20 Pruning for Growth: Necessary Endings</p><p>36:32 Key Initiatives for 2024</p><p>41:03 Expanding Internationally: UK and iHerb</p><p>43:18 Back in Texas: Business and Personal Life</p><p>45:48 A Life-Changing Accident</p><p>51:21 Building a Winning Culture</p><p>58:39 Leading with Heart and Mind</p><p>01:03:56 Defining the Vision: Core Values, Purpose, and Goals</p><p>01:06:41 Summer of 2025: Achievements and Reflections</p><p>01:14:38 Conclusion: Gratitude and Future Outlook</p><p><br></p><p>ORDER MY BOOK HERE:</p><p><a href="https://www.amazon.com/Go-One-More-Intentional-Life-Changing/dp/1637746210" target="_blank" rel="ugc noopener noreferrer">https://www.amazon.com/Go-One-More-Intentional-Life-Changing/dp/1637746210</a></p><p><br></p><p>FOLLOW:</p><p>Become a BPN member FOR FREE - Unlock 20% off FOR LIFE</p><p><a href="https://bpn.team/member" target="_blank" rel="ugc noopener noreferrer">https://bpn.team/member</a></p><p><br></p><p>IG: <a href="https://podcasters.spotify.com/pod/show/thenickbarepodcast/episodes/instagram.com/nickbarefitness/" target="_blank" rel="ugc noopener noreferrer">instagram.com/nickbarefitness/</a></p><p>YT: <a href="https://podcasters.spotify.com/pod/show/thenickbarepodcast/episodes/youtube.com/@nickbarefitness" target="_blank" rel="ugc noopener noreferrer">youtube.com/@nickbarefitness</a></p>