<p dir="ltr">In this eye-opening episode of the SuperLife podcast, Darin sits down with <strong>Ethan Brown</strong>, <strong>the</strong> <strong>founder and CEO of Beyond Meat</strong>, to dismantle the myths surrounding meat consumption, plant-based diets, and our broken food system. From the shocking history of antibiotics in livestock to the biochemical impact of processed meat on our health, this conversation goes far beyond nutrition.</p> <p dir="ltr">Ethan reveals the origin story of Beyond Meat, the real science behind their plant-based protein innovation, and how industrial meat production has warped our connection to nature and sustainability. If you’ve ever questioned what’s on your plate—or why it matters—this is the episode that will shift your entire perspective.</p> <p dir="ltr"> </p> <hr> <p> </p> <h3 dir="ltr">What You’ll Learn</h3> <p dir="ltr">00:00 – The shocking truth about modern meat production<br> 03:40 – How antibiotics revolutionized (and broke) the livestock industry<br> 07:25 – Why the idea of “natural” meat is a dangerous illusion<br> 11:50 – The environmental cost of factory farming<br> 16:30 – Ethan’s mission: bringing meat back to its roots—without animals<br> 21:15 – How Beyond Meat was built using muscle structure science<br> 26:10 – The protein lie: what you’re really getting in meat<br> 31:45 – Why this isn’t just about health—it’s about national security<br> 36:30 – Can plants really replace meat? The biochemical breakdown<br> 41:05 – The emotional and political resistance to changing food systems<br> 46:00 – What we get wrong about taste, texture, and satisfaction<br> 51:30 – The ethics of food, farming, and our treatment of animals<br> 55:45 – Ethan’s vision for the future of food<br> 59:50 – How consumers are the key to real change<br> 01:02:10 – The one shift you can make right now<br> 01:04:00 – Final thoughts from Ethan: “This is about returning to nature—not replacing it.”</p> <p dir="ltr"> </p> <hr> <p> </p> <h3 dir="ltr">Thank You to Our Sponsor:</h3> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation"><strong>Therasage:</strong> Go to <a href="http://www.therasage.com/">www.therasage.com</a> and use code DARIN at checkout for 15% off</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation"><strong>Our Place:</strong> Toxic-free, durable cookware that supports healthy cooking. Use code DARIN for 10% off at <a href="http://fromourplace.com/">fromourplace.com</a>.</p> </li> </ul> <p dir="ltr"> </p> <hr> <p> </p> <h3 dir="ltr">Find More From Ethan Brown:</h3> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Website: <a href="https://beyondmeat.com/">https://beyondmeat.com</a></p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Instagram: <a href="https://instagram.com/beyondmeat">@beyondmeat</a></p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Learn More: <a title="Beyond Meat's Mission" href="https://www.beyondmeat.com/en-US/mission" target="_blank" rel="noopener">Beyond Meat’s Mission</a><br> <br></p> </li> </ul> <hr> <p> </p> <h3 dir="ltr">Find More from Darin Olien:</h3> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Website: <a href="https://superlife.com/">https://superlife.com</a></p> </li> </ul> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Instagram: <a href="https://instagram.com/darinolien">@darinolien</a></p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Podcast: <a href="https://superlife.com/podcasts/">SuperLife</a></p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Book: <a href="https://www.amazon.com/Fatal-Conveniences-Harmful-Products-Sick_and/dp/0063114534"> Fatal Conveniences<br> <br></a></p> </li> </ul> <hr> <p> </p> <h3 dir="ltr">Key Takeaway</h3> <p dir="ltr">“This isn’t about replacing meat—it’s about restoring nature. The closer we eat to the source, the more we support not just our bodies, but the entire planet.” – Ethan Brown</p>